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TIER cuts 48 million km of car trips as new CSR strategy is released

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New data from micromobility operator TIER reveals it has empowered riders to replace 48 million km of car journeys, avoiding 8 million kg of CO2 emissions since its launch in 2018. 

These savings equate to 8,376 aeroplane trips from London to New York. 

Germany achieved the greatest shift from car trips to micromobility journeys globally, with almost 25 million km of car trips replaced. 

Ailin Huang, Head of Sustainability at TIER, told Zag Daily: “Germany is not only the home market for TIER Mobility, but also one of the largest and most important markets for TIER worldwide. 

“We are very pleased that our service is so well received in the more than 100 German cities and that we can thus make an important contribution to mode shift and achieving climate goals with our multimodal micromobility service.” 

France, Sweden, Norway and Poland recorded the next highest savings, collectively avoiding more than 2 million kg of carbon emissions. 

The analysis of ridership data in all 540 cities the company serves comes as TIER publishes its first Corporate Sustainability Strategy.

This sets out the company’s framework for action across the areas of emissions reduction, environmental protection, social responsibility and sustainable governance. 

The strategy lays out five action areas where TIER believes it can have the greatest impact on sustainable development – driving climate action, closing resource loops, shaping sustainable urban environments, putting people first and embedding sustainability into supply chain management. 

For each area, Key Performance Indicators (KPI) are defined to allow tracking and evaluation of progress. 

Some of TIER’s ambitious KPIs include reducing scope 1 and 2 emissions by 50% by 2026, increasing the share of recyclable materials across all vehicles to over 90%, and achieving zero waste status across all warehouses. 

Lawrence Leuschner, CEO and Co-Founder of TIER Mobility, said: “I really am proud of the difference we’re making to our cities – but we know there is still much more to be done.

“That’s why we’re introducing our Corporate Sustainability Strategy, which incorporates our core sustainability values into all aspects of decision-making, helping us to set measurable long-term goals and be more transparent about the progress of our mission.”

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