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Exclusive: goUrban nets €3m to drive corporate fleet arm

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Vienna-based mobility SaaS provider goUrban has secured €3 million to develop its corporate fleet software solutions and further expand into shared mobility.

Present in over 100 cities and connected to more than 30,000 vehicles, goUrban’s vehicle-agnostic operating system provides clients with a data-driven, scalable mobility ecosystem. Its software features customisable tools such as geofence promotions and dynamic pricing to improve business efficiency.

The funding, which comes from goUrban’s existing investors, follows its long-term contract awarded by a DACH region client to digitise its company car park and maximise vehicle utilisation. 

“While shared mobility remains one of our core markets, our recent milestone in being awarded a significant long-term contract in a public tender has paved the way for our expansion into the digitization of corporate fleets,” goUrban CEO Bojan Jukic told Zag Daily. 

“By prioritising sustainability and innovation, we aim to establish ourselves as leaders in both spheres.”

Kevin Bachmann, goUrban’s Chief Technology Officer, highlights how the funding positions the company to further develop competitive SaaS solutions which simultaneously reduce CO2 emissions and give employees private usage of company cars.

“This investment underscores our commitment to delivering unparalleled value to our customers,” Bachmann said.

“With this infusion of capital, we are poised to elevate our offerings and attract top talent to further enhance our position as the premier provider of software solutions in the shared mobility and corporate fleet sectors.”

The funding comes one year after goUrban signed a three-year agreement with shared mobility operator GO Sharing to scale services across Western Europe.

Demand for MaaS extends across the whole industry. Despite the recent bankruptcy announcement from MaaS Global, multimodal travel apps such as Jelbi, Floya and Breeze demonstrate wide adoption of a single transport platform across cities.

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