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Voi e-scooters in Oxford fully integrated into FREE NOW app

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Voi has expanded its partnership with multi-mobility app FREE NOW, with Oxford users able to hire Voi e-scooters directly through the app.

To hire an e-scooter, users can tap the scooter icon on the main screen to find a scooter nearby, where all available Voi devices can be unlocked by tapping on the chosen scooter on the map.

After the ride, the user needs to select a parking zone, park the e-scooter safely, and end the ride in the FREE NOW app. 

The two firms have an existing partnership in France, Italy, Spain, and Germany, with Voi the first micromobility operator to integrate with FREE NOW.

Since the launch of the Oxford e-scooter trial in February 2021, more than 102,000 rides have been taken and over 154,000 miles have been travelled on Voi shared devices, replacing an estimated 32,000 short car journeys.

The trial was recently expanded into the city centre, and e-scooters can now be used north-south, east-west and through the city centre, including to and from Oxford’s main train station.

“We’re excited to integrate our service in Oxford with the FREE NOW app,” said Jack Samler, General Manager at Voi UK and Ireland.

“The future of mobility lies in multimodality, and micromobility has a strategic role to play in providing people with a sustainable option to complement their daily journeys. This collaboration with FREE NOW is another step forward in making our service even more accessible to everyone.”

Mariusz Zabrocki, General Manager at FREE NOW UK, added: “Expanding the range of options available on the FREE NOW app for our customers is a strategic priority for us. FREE NOW has the largest fleet of micromobility transport solutions like e-scooters through our partnerships with operators like Voi. These will play a key role in helping to reduce transport carbon emissions in the UK, paving the way for us to meet our net zero carbon emission targets and beyond.”

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