Micromobility firm TIER launched its services in the Netherlands on Thursday as it deployed 250 shared e-bikes in the city of Eindhoven.
This will be followed by the launch of a fleet of e-bikes and e-mopeds in Utrecht on Friday.
E-scooters are currently illegal throughout the Netherlands.
TIER now has a presence in 16 countries and more than 145 cities across Europe and the Middle East.
Jesper Vis, General Manager Benelux at TIER, said: “We are looking forward to introducing our e-bikes and e-scooters in the Netherlands together with the municipalities of Eindhoven and Utrecht.
“Upholding our commitment to change mobility for good, we want to make cities accessible, pleasant, future-proof and less dependent on cars.
“TIER believes that a varied range of shared mobility options can encourage people to make more sustainable and healthier mobility choices. A sustained change of behaviour can lead to a decrease in traffic pressure and gas emissions in our cities and improve the quality of life for all.”
Meanwhile, TIER has launched its Energy Network in Sweden, allowing riders to swap empty batteries at any Pressbyran or 7eleven location.
Sweden has the highest number of shared e-scooters per capita in Europe, with TIER operating a fleet of around 15,000 in the country.