German SaaS platform Wunder Mobility has acquired Vienna-based goUrban to become the largest independent free-floating and station-based micromobility and car-sharing platform.
With extensive webhooks and APIs, Wunder’s platform enables shared mobility providers to optimise daily operations while eliminating upfront tech investment and removing the distraction of continuous upgrades for stability and security.
The platform powers notable mobility brands like Forest, the fastest-growing e-bike sharing company in London, and Green Mobility, the largest EV car-sharing firm in the Nordics, while GoUrban manages the bike-sharing scheme Joco in New York City and others.
GoUrban’s investors and founders have sold 100% of their shares to Wunder Mobility for an undisclosed fee.
All thirty of GoUrban’s team will join Wunder Mobility, and CEO Bojan Jukic will join the leadership team.
Zag spoke with Wunder Mobility’s CEO and Founder Gunnar Froh on what triggered the acquisition.
“Our vision is to make shared mobility the default mode of transportation,” he said.
“By joining forces with GoUrban, we’re equipping local entrepreneurs and cities with the technology and insights they need to create safe, affordable, and sustainable transportation options.
“While Wunder Mobility was the leading tech platform for free-floating micromobility, GoUrban had invested more heavily into pre-booked and station-based use cases around systems combining cars and micromobility. Going forward, we can enable our clients to effortlessly expand into all these use cases.”
Froh said that Wunder can cater for its clients, the operators of shared mobility, to expand into adjacent use cases, like renting e-bikes and cars, to delivery drivers or using pooled vehicles to replace company cars.
“Enabling these B2B use cases is high on our agenda as we facilitate revenue generation and profitability for our clients.”
Wunder Mobility now operates in over 200 cities across five continents and is headquartered in Hamburg, Germany.
